Sales Funnel Creation St. Cloud, FL – Why Every Business Needs a well optimizes Sales Funnel to drive profits, boost conversions, and increase ROI?

A business exists for one reason and one reason only, and that is to make money. Every business needs a website since your website is your main Internet storefront much like a physical storefront to a brick and mortar business. That is a given. A sales funnel is a revenue generating machine that every business needs. It is the crux that drives profits, boost conversions, and increases ROI. It is what gives small business owners and entrepreneurs the justification to having a website.

After your website is built, you will need to build out your sales funnels for the variety of products and services that you offer. Your sales funnels are your online sales representatives. Instead of hiring a bunch of human beings to fill this role, all you need is one person to build out all of your online sales funnels to do everything that a sales person is supposed.

So what does a sales person do? Greet the customer as they come into the store and ask them if they need any assistance. When the customer is ready to check out, there maybe impulse items by the register, and the sales representative will ask if they would like to upgrade, or be interested in a product or service that might compliment what they are buying.

So What Exactly Is a Sales Funnel?

A sales funnel is simply a collection of landing pages and email messages that form a business process that is meant to help guide potential customers on a journey that hopefully leads to a purchase. The main goal of a sales funnel is to convert paid and organic traffic into traffic that you own, such as building your email list. Your email list is the most valuable asset for any business. The ideal goal of a sales funnel is to convert a prospect into a profitable customer before they reach your core product or service.

A Sales Funnel Is Your Online Sales Person

Now, let’s look at a sales funnel. A typical sales funnel at it’s basic core involves a landing page with a low cost lead magnet such as a $7 report. This landing page will typically have a short video of someone talking about what the customer will get in this report creating that desire to buy. Remembers, marketers create demand. Once the customer makes that purchase, they are greeted with an up sell, or what is also called an order bump at a slightly higher price. Some, not all of your customers will purchase this up sell. Those that do will then be greeted with another up sell at an even higher price. Do you see the similarities between what human sales representative does and a sales funnel? Your sales funnel is your online sales representative, and that is why every business needs one.

A Hypothetical Example of a Sales Funnel

So let’s look at some hypothetical numbers for a simple sales funnel. Let’s assume you set your advertising budget at $100. When you launch your ad, you see that you ended up with 100 clicks with 7 conversions for your $7 product ($7 x 7 = $49). Now, two of those people bought what you offered on the order bump ($37 x 2 = $74). Finally, one of those people bought the even higher priced one time offer priced at $100. The total sales generated from this sales funnel was $223. After you subtract your ad cost, your profit is $123. As long as your funnel continues to make a profit, you keep running ads. If your funnel is not converting, you need to go back and look at your hook, your story, or your offer. One of those three is not working.

So now do you see the similarities between what human sales representative does and a sales funnel? Your sales funnel is your online sales representative, and that is why every business needs one. Your business does not need a human sales representative.

So How Do We Work?

If you cannot afford to spend $297 per month for an all-in-one platform, we can help you.

1. For sales funnels, the way we work is to create a subdomain within your website, and install WordPress on that subdomain for each landing page. For example, your first landing page will be a free offer landing page designed to get people to opt-in for a free download that you offer. On this form, all we will ask for is a First Name and email address to increase conversions.
2. The second landing page is for offering a free webinar with a registration form. It is on this form that we will be asking for a phone number for follow up.
3. We will setup a MailChimp account (not the free version) that has the automation features unlocked. This will enable us to create and schedule follow up emails after they have opted in for the free offer.
4. Client will be responsible for creating their content such as videos that we can use on the landing pages.
5. Client will be responsible for providing us with captivating photos that can be used to hook people in and get them to click on the ads.

Work with us to ensure that you don’t lose out on customers that have already shown interest in your business with an optimized sale funnel.